Local websites
Aparici, a distinguished Spanish tile manufacturer, turned to QFlux for a complete digital transformation of its online presence. The company was looking not only for an eCommerce website, but for a platform that could truly communicate the essence of its brand. Our team took on this challenge by designing and developing a custom WordPress solution tailored to their needs.
Founded in the 1940s by Maximiano Aparici, the brand carries forward a centuries-old Spanish pottery tradition, working with the same red clay that has been used since the 16th century. Aparici has always aimed to create tiles that integrate seamlessly into architectural design, elevating interiors and exteriors without overshadowing them.
To translate these values into digital form, we applied our user-first design approach. QFlux delivered a set of clean, visually engaging layouts that make it easy for visitors to navigate through collections, catalogs, and projects. One of the standout features is a 3D visualization tool, enabling users to instantly see how different spaces would look when styled with Aparici tiles.
Beyond design, our development team built a scalable, WordPress-based eCommerce platform that simplifies browsing and purchasing. Every product page was structured to provide customers with clear information and an intuitive shopping experience.
We also ensured that the website works flawlessly across devices, from desktop browsers to tablets and smartphones. Images, text, and interactive elements were carefully arranged for smooth navigation and optimal performance in any environment.
Through this collaboration, QFlux helped Aparici strengthen its digital presence, extend its reach to new audiences, and highlight its commitment to quality, elegance, and innovation. The result is a platform that not only sells products but also tells the story of a brand with deep cultural roots and a vision for the future.
